KCG Metrics Products

To understand the impact your AR program is having - you need to put in place regular, structured metrics.

KCG Analyst Research Coverage Metrics

• How often do your key analysts cover you and your competition in their research?
• Is that coverage positive, negative or neutral?

KCG Analyst Media, Blog and Twitter Coverage Metrics

• How often do your key analysts get quoted about you and your competition in the media, on key tech blogs and in their Twitter postings??
• Is that media/blog coverage positive, negative or neutral?
• How many journalists, CEOs and other analysts follow their tweets?

KCG Syndicated Analyst Perception Audits (SAPAs)

• How effectively do you service and resource your key analysts versus your major competitors?
• How likely are your key analysts to recommend/short list you versus competition?

KCG Syndicated Analyst Perception Audit based MAP Scorecards

• A new lower cost alternative

KCG AR Dashboards

• Custom graphics, charts and analyses of metrics over time
• Ready to circulate to "c" level executives

For more details including pricing please contact KCG via e-mail HEREl